Give them a brief and they’ll question, probe, explore, delve, search, kick around, challenge, think, try out, persist and solve until the cows come home. We’ve some incredibly talented people, with a diverse range of skills, for you to collaborate with. And with their help, you can change the world.
Alex is a multi-skilled innovation practitioner whose previous experience includes Experience Design/ Strategy Lead at Accenture Interactive, Strategy Director, Havas Media, and Associate, Pembridge LLP (angel investment firm). Currently he works as Strategic Design Principal at the Boston Consulting Group, Platinion, in London.
He and the teams he works with create and deliver high value projects for businesses, with innovation, strategy and creativity at the forefront. He has worked with clients in the healthcare, finance, retail, pharmaceutical, media, education and not-for-profit sectors.
Alex also set up and ran specialist ‘do tank’ The XDs – aka The Experience Design Group. This was the early prototype for Fuzzy.
Signe has a long of experience working in visual design and communication. She is a highly skilled design practitioner who uses graphics, image manipulation and digital photography to help people and organisations communicate more powerfully.
Signe did her MA at the Royal College of Arts and works in London and Copenhagen, helping businesses and organisations like the Tate, Nike, Roskilde Festival, Time Out London and Sony Music address their communication needs.
She has developed a cross-disciplinary and cross-cultural approach, and is able to generate and develop new ideas, concepts and identities that work beautifully across a mix of different formats, including analog and digital.
Dr Olesya Myakonkaya
Dr Olesya Myakonkaya is an innovation and service design specialist. She works at the cross-overs between user-centred design, organisational design, scientific research and communication.
Olesya has over ten years of innovation experience and has designed new services and led organisational design projects for a host of businesses. She has helped organisations such as GSK, Barclays, Vodafone, and Homes England solve problems and innovate at scale.
She is also the founder of Mars Nation, a programme of immersive events which brings together experts and novices to solve grand space exploration challenges. Mars Nation has been featured at TEDx.
Tushar Sinha is formerly of both UCL’s Medical School, and its Computer Science Masters Programme. He brings 10 years of experience as a software developer, technical lead, consultant and director, combined with an in-depth knowledge of the medical field and the inner workings of the NHS.
His previous clients have included IRIS, Experian, Premier Inn, Beefeater, Costa, as well as several start-ups.
John-Henry is an experience designer, with a practice grounded in solid user research and user-centred design. He has a depth of experience, ranging from designing the Guardian newspaper’s highly successful first iPhone news app, to interaction design for various UK government services. Projects include Renew Your Passport, which enabled users to take their own digital passport photo and submit it online, and the Magistrates Court Rota – part of the ongoing digital transformation of the UK judicial system.
John-Henry is a passionate advocate for users. He believes that an elegant, usable web or app experience, one that aligns and connects to business goals and user needs, is the best way to create ongoing value, be that for a business or a not-for-profit, and for the people they serve.
Lee has a wide array of skills in design and development, including in Immersive Media (e.g. VR) and AR, in spatial computing, machine learning, and in generative art, app and web development.
He has spent the last 25+ years working across multiple disciplines and sectors, helping businesses like Ogilvy and Havas as well as not-for-profits explore the creative potential of emerging technology.
Lee has a passion for creativity and technology that is infectious and sure to inspire. He is also a practitioner of quality production methodology, and builds great products that everyone can be proud of.
Karina is a researcher, data enthusiast, and story teller. She uses a data driven approach to understand needs, identify problems, and construct solutions. She believes high quality research and data are an essential part of the user-centred design process, critical to building empathy, informing evaluation, and delivering effective, usable, and delightful tools.
Karina has 7 years of cross-sector experience conducting research to understand user needs and perceptions. She was a researcher on the People Analytics team at Google, and prior to that she worked with nonprofit funders such as the Bill and Melinda Gates Foundation, the Robert Wood Johnson Foundation, and the Hewlett Foundation at the Center for Effective Philanthropy. She distills insights utilising both qualitative and quantitative methods including surveys, focus groups, interviews, experiments, behavioural data analysis, and usability testing.
Karina is skilled in defining and measuring user needs, perceptions, and behaviours, and translating data into insights that inform strategy and design. She believes that making high quality user data salient and understandable is an important key to effective design. She is currently an MSc candidate in Human Computer Interaction at the University College London Interaction Centre (UCLIC).
Patrick is a very experienced behavioural scientist who applies psychological science to help businesses solve the challenges they face in a practical, value creating way. He helps organisations understand on a deeper level why people might do what they do and how best to attract, engage and influence behaviour.
When not working on businesses issues, Patrick lectures at a number of London universities, including Goldsmiths and UAL. He has co-authored many papers on topics ranging from Facebook psychology to facial expressions, and has published a book on marketing psychology (Hooked: Why cute sells…)
Past projects have included providing consultancy and research services to household name brands such as eBay, Trainline and Vodafone.
Along with his Fuzzy work, Patrick also currently holds the role of Chief Scientific Officer and co-founder at behavioural science agency Capuchin.
Cathy is a multi-disciplinary, award-winning designer specialising in UX design, service design, creative research and design management. Cathy’s practice blends art, design, and play to bring people and ideas together in value-creating ways.
Past product design work includes projects for wellness, fintech, and education startups. Cathy has also won awards for art direction and UX/UI work, specifically with Dentsu JaymeSyfu (part of the Dentsu Aegis Network).
Cathy holds a Masters of Design in Design Management Innovation from Ravensbourne University London. Currently, Cathy also works as a Communication and Design Specialist at the Boston Consulting Group.
Sven specialises in innovation for difficult and complex urban design challenges where standard planning and design solutions fall short. As co-founder of Bold Tendencies and Frank’s Cafe – a pop-up cocktail bar in Peckham, London – Sven was the strategic visionary behind the transformation of an abandoned derelict car park into a cultural destination with lasting socio-economic impact. Nowadays he runs hackathons and organises specialist events around sustainable building and commercial/ retail regeneration in the built environment. Sven is also the founder of Beispiel, an urban design agency that advises leading development and design teams and local authorities. He also lectures in architecture at Central St Martins.
Ruotong is a Service Designer and Design Strategist who focuses on design for social impact. She is passionate about how design can address future socio-cultural, system-level challenges and is also curious about the “Why” behind the innovative design and put research at the heart of her solutions.
She studied user experience design as an undergraduate in China, and came to the Royal College of Art to continue her design journey and move into service design. She is interested in ways to blend her background in UX and service design and develop seamless and vivid experiences in a business context.
During her time at the RCA, she has worked on a range of projects across the private and public sector, collaborating with the Ministry of Justice’s partner InHouse Records, and delivering strategy proposals for Stampede International and Planethon. Last summer she worked for a service design agency developing future mobility scenarios reports in 2035 and new service offerings in the hospitality sector.
Bea has a multi-disciplinary practice, specialising in service design. Whilst studying her MA in Service Design at the Royal College of Art, projects included collaborations with Alpha Telefonica, InHouse Records, the Ministry of Justice and IKEA. She also holds a BA in textile design, where she used speculation and photography to create future foresights. Bea began her career in trend research and art direction at Unique Style Platform. Through service design, Bea connects creative strategy to socially conscious and systems-oriented design and is especially interested in how we communicate across materials, experiences, and services.
Jess is a service designer and strategist, working across design research and management, brand communication, and experience design. She brings a cross-disciplinary approach, with a strong interest in the role of language within design.
After completing her BA in History and Literature at Harvard she worked in strategy consulting and social innovation in San Francisco, advising clients across education, finance, and Internet broadband expansion.
Jess holds a Master’s in Service Design from the Royal College of Art, where she designed solutions in collaboration with IKEA, the Belmond Hotel Group, Alpha, and Planethon.
Nini is a service designer from Taiwan who takes a design-thinking mindset and uses it to create new, innovative ideas that blend technology and creativity and have a positive impact on mankind.
Nini is currently based in London and is in her final year studying MA Service Design at the Royal College of Arts. She has worked on projects across different sectors including healthcare, retail, social justice, and public policy, and collaborated with partners such as the Ministry of Justice, Catch22, and a number of Local Councils.
Prior to her Masters, Nini had completed her BFA in Visual Communication at the School of Art Institute of Chicago. She started her professional career focusing mainly on Visual Communication, Brand Strategy, and gradually moved into UI/UX design and creating design systems and guidelines for ASUS.
Jillian is a design researcher, industrial designers and strategist with a passion for healthcare and social impact. She leverages the power of storytelling to champion the voice of the user in crafting holistic, meaningful design solutions.
Before moving to London to study her Masters at the Royal College of Art, Jillian got her BFA in Industrial Design from Rhode Island School of Design (RISD). While there she worked on projects in collaboration with Warren Alpert Medical School, Philips, and NASA. Outside her school work, she expanded her healthcare design knowledge and toolkit by working at Stryker, Sproutel, and Egg Strategy.
Currently, she is part of the Healthcare & Design MRes cohort at the Royal College of Art. Her research focuses on reducing physician workload via ‘play’ for adult patients and their visitors in the ICU. She also founded the Healthcare & Design Forum Society to build and inspire a community of creatives with a passion for healthcare.
Shweta is a design consultant with 10 years of experience working at global software consulting firms. She has a track record of successful project delivery in Healthcare, Retail and the BFSI (banking, financial services and insurance) sectors. Clients include NHS England, KMART AU/ NZ, and the LSE.
Her practice is deeply rooted in evidence-based and hypotheses-driven design processes, and her expertise extends across designing services, end-to-end and front to back. She has hands-on experience in facilitating co-creation, critique, and ideation workshops involving experts, peers, and end users.
Other skills include problem-definition and problem-solving in an operationally feasible and strategically viable way, working in ambiguous, uncertain and fast-changing spaces to bring clarity, create direction and deliver successful outcomes.
Shweta is passionate about mental health and is especially interested in exploring how existing infrastructure and emerging technologies can be configured to solve complex societal challenges, for example, loneliness and social isolation.
‘Here’s to the crazy ones. The misfits. The rebels.The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.’ Rob Siltanen